Thursday, October 21, 2010

Merchants of Cool

Imagine that your parents are too busy for you, because they work all the time. They always miss your soccer games, and never pay attention to the small things you do. Your parents realize that they are neglecting you so what do they do, they give you a weekly allowance, or buy that special thing you’ve been wanting. Adults feel bad about neglecting their child, so instead they either pay them up front or buy what they want, and this tends to be known as guilt money. A great way to back up my claim is by creating a survey to children who have busy parents. Although guilt money parents are a big income for a teen, many teens find other ways to make money. There are many responsible teens who find jobs, but with the low wager pay this sometimes does not satisfy them. Marketers ideal picture of parents is false, and doesn’t include parents primarily families from poor backgrounds. The reason why they leave them out is because the parents income isn’t enough to satisfy their income.

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